Natalie Costa - Founder, Parent Coach & Speaker

I was feeling lost and disconnected from my work. It felt as if I had outgrown my business, brand, and messaging. For a long time, I wasn’t sure what I was doing, who I needed to connect with, or what I truly stood for as a brand and business.

The full-day session was incredibly impactful. Aarti has a fantastic way of digging deeper with her questions, going beyond the surface to really zoom in on what I truly wanted to bring into the world as a business owner. Through the process, I grew in both confidence and conviction because I finally connected with my purpose, vision, and mission.

I now show up with far more conviction in what I say and how I say it. I’m super clear on what my purpose is: to raise a generation of connected humans. I bring this message into my calls, my social content, and how I speak about my brand. People have commented on the shift they see within me and my business. I feel much more confident sharing my true message.

Since implementing the brand strategy and narrative, I’ve attracted more aligned clients, including clients who pay in full and who feel deeply connected to the work. I’ve also received opportunities to speak within corporate sectors, supporting working parents.

More podcast invitations have come in, along with invitations to speak on various stages. Those close to me have noticed the shift in my messaging, and as a result, exciting opportunities and projects are now taking form.

This work is a must for all business owners. The opportunity to get crystal clear on your brand, your why, and your message is a must-have. I now weave my brand purpose into everything I do: the conversations I have, the rooms I walk into, and the energy I carry. I’m far more confident than I ever was, and it’s all thanks to the incredible work Aarti guided me through. Her clear, thoughtful questions helped me get laser-focused on my vision, mission, and purpose.

Thank you, dear Aarti. This is LEGACY work.